Blog tagged as ppc strategist


When it comes to marketing on Facebook, there are two different schools of thought. One is earned (organic) media, the other is paid media. Even though businesses would prefer organic media, a recent study shows that this will only go so far.


According to a study done by comScore and Facebook among...
04.11.12 03:37 AM - Comment(s)
It has become somewhat of a running joke for those that consider themselves 'internet savvy' – the discussion between Google search and the Bing search engine. Most complain that Bing simply does not produce the type of desired results that Google's algorithm does. However, if you were developing a ...
12.07.12 04:05 AM - Comment(s)
Just how much information consumers are knowingly, and unknowingly, providing towards market research has become a hot button topic in recent years. The truth is that concerns regarding privacy and data collection on the Internet are not without merit.


Consumer data services firm Krux recently publi...
28.06.12 02:44 PM - Comment(s)
Inside AdWords: AdWords < 3 Mobile Apps: Starting today, a new campaign type is available in AdWords that makes it easy to launch an ad campaign to run on mobile apps on the AdMob network......
09.06.12 05:34 PM - Comment(s)
Inside AdWords: Display Campaign Optimizer Available to All: Recently we announced the most significant enhancement to our contextual engine ever: the ability to optimize Google Display Network campaig...
14.04.12 04:28 PM - Comment(s)
Inside AdWords: Think with Google comes to ad:tech SF to make the ...: More users. More screens. More content. Same time. Same customers. Same goals. As marketers, it’s a challenge to stay up-to-date on the lat...
26.03.12 10:26 PM - Comment(s)